History of Travel & Tourism | Travel

2000 years Before Christ, in India and MesopotamiaTravel for trade was an important feature since the beginning of civilisation. The port at Lothal was an important centre of trade between the Indus valley civilisation and the Sumerian civilisation.600 BC and thereafter The earliest form of leisure tourism can be traced as far back as the Babylonian and Egyptian empires. A museum of historic antiquities was open to the public in Babylon. The Egyptians held many religious festivals that attracted the devout and many people who thronged to cities to see famous works of arts and buildings.In India, as elsewhere, kings travelled for empire building. The Brahmins and the common people travelled for religious purposes. Thousands of Brahmins and the common folk thronged Sarnath and Sravasti to be greeted by the inscrutable smile of the Enlightened One- the Buddha.500 BC, the Greek civilisationThe Greek tourists travelled to sites of healing gods. The Greeks also enjoyed their religious festivals that increasingly became a pursuit of pleasure, and in particular, sport. Athens had become an important site for travellers visiting the major sights such as the Parthenon. Inns were established in large towns and seaports to provide for travellers’ needs. Courtesans were the principal entertainment offered. 
This era also saw the birth of travel writing. Herodotus was the worlds’ first travel writer. Guidebooks also made their appearance in the fourth century covering destinations such as Athens, Sparta and Troy. Advertisements in the way of signs directing people to inns are also known in this period.The Roman EmpireWith no foreign borders between England and Syria, and with safe seas from piracy due to Roman patrols, the conditions favouring travel had arrived. First class roads coupled with staging inns (precursors of modern motels) promoted the growth of travel. Romans travelled to Sicily, Greece, Rhodes, Troy and Egypt. From 300 AD travel to the Holy Land also became very popular. The Romans introduced their guidebooks (itineraria), listing hotels with symbols to identify quality.Second homes were built by the rich near Rome, occupied primarily during springtime social season. The most fashionable resorts were found around Bay of Naples. Naples attracted the retired and the intellectuals, Cumae attracted the fashionable while Baiae attracted the down market tourist, becoming noted for its rowdiness, drunkenness and all- night singing.Travel and Tourism were to never attain a similar status until the modern times.In the Middle AgesTravel became difficult and dangerous as people travelled for business or for a sense of obligation and duty.Adventurers sought fame and fortune through travel. The Europeans tried to discover a sea route to India for trade purposes and in this fashion discovered America and explored parts of Africa. Strolling players and minstrels made their living by performing as they travelled. Missionaries, saints, etc. travelled to spread the sacred word.Leisure travel in India was introduced by the Mughals. The Mughal kings built luxurious palaces and enchanting gardens at places of natural and scenic beauty (for example Jehangir travelled to Kashmir drawn by its beauty.Travel for empire building and pilgrimage was a regular feature.The Grand Tour From the early seventeenth century, a new form of tourism was developed as a direct outcome of the Renaissance. Under the reign of Elizabeth 1, young men seeking positions at court were encouraged to travel to continent to finish their education. Later, it became customary for education of gentleman to be completed by a ‘Grand Tour’ accompanied by a tutor and lasting for three or more years. While ostensibly educational, the pleasure seeking men travelled to enjoy life and culture of Paris, Venice or Florence. By the end of eighteenth century, the custom had become institutionalised in the gentry. Gradually pleasure travel displaced educational travel. The advent of Napoleonic wars inhibited travel for around 30 years and led to the decline of the custom of the Grand Tour.The development of the spasThe spas grew in popularity in the seventeenth century in Britain and a little later in the European Continent as awareness about the therapeutic qualities of mineral water increased. Taking the cure in the spa rapidly acquired the nature of a status symbol. The resorts changed in character as pleasure became the motivation of visits. They became an important centre of social life for the high society.In the nineteenth century they were gradually replaced by the seaside resort.The sun, sand and sea resortsThe sea water became associated with health benefits. The earliest visitors therefore drank it and did not bathe in it. By the early eighteenth century, small fishing resorts sprung up in England for visitors who drank and immersed themselves in sea water. With the overcrowding of inland spas, the new sea side resorts grew in popularity. The introduction of steamboat services in 19th century introduced more resorts in the circuit. The seaside resort gradually became a social meeting point Role of the industrial revolution in promoting travel in the west The rapid urbanisation due to industrialisation led to mass immigration in cities. These people were lured into travel to escape their environment to places of natural beauty, often to the countryside they had come from change of routine from a physically and psychologically stressful jobs to a leisurely pace in countryside.Highlights of travel in the nineteenth century ·        Advent of railway initially catalysed business travel and later leisure travel. Gradually special trains were chartered to only take leisure travel to their destinations.·        Package tours organised by entrepreneurs such as Thomas Cook.·        The European countries indulged in a lot of business travel often to their colonies to buy raw material and sell finished goods.·        The invention of photography acted as a status-enhancing tool and promoted overseas travel.·        The formation of first hotel chains; pioneered by the railway companies who established great railway terminus hotels.·        Seaside resorts began to develop different images as for day-trippers, elite, for gambling.·        Other types of destinations-ski resorts, hill stations, mountaineering spots etc.·        The technological development in steamships promoted travel between North America and Europe.·        The Suez Canal opened direct sea routes to India and the Far East.·        The cult of the guidebook followed the development of photography.  Tourism in the Twentieth Century The First World War gave first hand experience of countries and aroused a sense of curiosity about international travel among less well off sector for the first time. The large scale of migration to the US meant a lot of travel across the Atlantic. Private motoring began to encourage domestic travel in Europe and the west.  The sea side resort became annual family holiday destination in Britain and increased in popularity in other countries of the west. Hotels proliferated in these destinations.The birth of air travel and after The wars increased interest in international travel. This interest was given the shape of mass tourism by the aviation industry. The surplus of aircraft and growth of private airlines aided the expansion of air travel. The aircraft had become comfortable, faster and steadily cheaper for overseas travel. With the introduction of Boeing 707 jet in 1958, the age of air travel for the masses had arrived. The beginning of chartered flights boosted the package tour market and led to the establishment of organised mass tourism. The Boeing 747, a 400 seat craft, brought the cost of travel down sharply. The seaside resorts in the Mediterranean, North Africa and the Caribbean were the initial hot spots of mass tourism.A corresponding growth in hotel industry led to the establishment of world-wide chains. Tourism also began to diversify as people began to flock alternative destinations in the 70s. Nepal and India received a throng of tourists lured by Hare Krishna movement and transcendental meditation. The beginning of individual travel in a significant volume only occurred in the 80s. Air travel also led to a continuous growth in business travel especially with the emergence of the MNCs.
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Network Marketing: Which Industry Segment Is The Right One Now? | Industrial

Today, more than ever, people are worried about their future and what it holds in-store for them. The economy, unemployment, fears of inflation, the housing industry, the stock market, and more all seem to have no positive outlook for the future. Each day the news stations across every media channel report about doom and gloom in every corner of our world, with one exception – “Network Marketing”.Recently, Network Marketing has been getting a lot of good press and rightly so. Network Marketing is the one sector of the economy that seems to be growing by leaps and bounds and appears to have no limitations in its future growth. No wonder more and more people are turning to Network Marketing as a source of a second income for themselves and their families.Now may be the time for you to also begin thinking about finding a good network marketing company and launching a business of your own. Whether you are looking to augment your current income with a part-time business or you’re ready to dive head first into network marketing full time, now is the best time ever to get started. However, before you do I would like to share with you what I consider to be the one most important decision you need to make in considering what Network Marketing company you decide to promote.There are many different Network Marketing companies that are all ready and willing to have you come on-board as their next “Independent Marketing Representative”. But, before you jump in and signup with a MLM company consider their industry. That’s right, I want you to consider what industry they represent because this will have a dramatic impact on how successful you can become with your new business venture.Industry Selection – A 6 Step StrategyNetwork Marketing spans the gamut of industries from health & beauty, to diet & weight loss, to gold bullion and gold coins, to financial planning and debt management, the list of industries goes on and on… You think of an industry, and chances are there is a Network Marketing company that represents it.So how do you select the right industry for your Network Marketing Endeavor? Let me share my 6 Step Strategy for selecting the right Network Marketing Company;1. Assess your strengths and weaknesses from an unbiased perspective.Be honest with yourself and don’t let any emotions play into your self-assessment. Remember you want to understand as much about yourself as possible so you can choose an industry that is complimented by your knowledge, training, experience and background. Also consider your mental capabilities and physical characteristics during this step. Determine your comfort zone in such areas as public speaking, one to one conversations, cold calling, and leadership skills. Create a check list of each area that you assess yourself in and create a rating system to rate your skill and comfort level. In my opinion, this is the most important step. You must be honest with yourself and in your assessment of yourself; otherwise, the choices you make in the next 4 Steps will be incorrect and will just set you up for failure.2. What industries match your personality, skills, and traits?Come up with 3 – 5 industries that are your best match. You want to evaluate your skill set and match it to the industry that allows you to leverage the knowledge that you have already acquired. Taking this matching approach will reduce the learning curve and also provide you with the confidence you need to discuss your business and what it represents. Remember your physical and mental characteristics too. Obviously, if you are not the model of physical health then trying to promote health and fitness products would not be recommended, so you could rule out the Health & Fitness Industry from your list.3. What are the industry growth prospects are over the next 3 – 5 years.Pick up a newspaper, read the headlines and get up to speed on the economy and the world around you. Now is the time to dig deep into the industries you have chosen to focus your attention on. Which industry has the greatest potential for growth and thus would be the easiest and wisest industry to promote should shake out of this step. This step may take you the longest and require the most research, listen to what the world and financial analysts have to say also look and the industry and how it is doing now. For example, the Health, Fitness and Beauty industry is a $27 Billion dollar industry and with concerns of an obesity epidemic across the U.S., this industry is poised for huge future growth. Before completing this step you should know which industry you are going to focus the remaining steps of your research and exploration on.4. Short list of the Network Marketing companies that are within your chosen industry.Create a short list of companies that represent products and/or services from your chosen industry. The purpose of this step is to perform a high level review of what companies are available in the industries that you have chosen. You can find information about available Network Marketing companies by researching over the internet. Also, a few sites we have found helpful are MLMRankings.com and TheNetworkMarketingInsider.com which can provide you with enough information to start your research. Remember to narrow your research down to only those Network Marketing companies that serve your chosen industry.5. Research the Best Company for You!Use your short list of Network Marketing companies from Step #4 – research and dig deeper into what each company offers. Visit each company’s website and research their products, services, training, and tools. Research the company leaders and their backgrounds and what qualifications and experience they have for running an MLM company. Research the compensation plan and how you will make money with the company. Research the people that are part of this company. Reach out to several of their representative (these are people that have already enrolled in the company’s business opportunity) and ask them to share with you why you should join their company. This is also a great time to introduce yourself to those people that will eventually become your upline.6. Select your company.Now, it’s time to choose your company. The moment of truth is at hand, if you have done all of your due diligence then this step should be the easiest, as by now, you should be feeling pretty strongly towards one company, their products/services, and your future upline family.It’s not easy starting a new business and just because you have decided to go into Network marketing does not mean that it makes it any easier. Look at the statistics, nearly 97% of the individuals that start out in Network Marketing will fail. However, if you follow the steps outlined here, do your due diligence in the beginning and approach Network Marketing just like you would approach any other business endeavor your chances of success will significantly increase.
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